Social media plays a big role in the job search process these days, so if you have been avoiding it, it is time to jump in. If you are already on Linkedin (LI), Twitter, and Facebook, make sure your profile is maximized with keywords and you actively network, research and follow companies, and join groups of interest,
If you aren’t familiar with social media, I highly recommend that you learn one social network at time. It is easy to get overwhelmed.
My top pick for jobseekers would be Linkedin, which is the most popular PROFESSIONAL social network. Linkedin has so much to offer a job seeker, providing a platform to get noticed by employers and recruiters. More than 95% of recruiters choose Linkedin as their first place to source candidates for open positions. And, employers go to Linkedin after reviewing resumes of promising candidates.
On Linkedin, you can build a network of hundreds of thousands of contacts, look for jobs, network with those who can help you get connected to a particular company or person, find companies of interest to follow, and join groups of interest to showcase your expertise and to ask questions. Get at least 3 recommendations, which are highly regarded and much more important than the endorsements.
Linkedin has a learning center with video tutorials to learn about its functionality and processes. Or check out Linkedin for Dummies which is very helpful to learn the basics. They even have a dedicated chapter for job seekers. They also have Social Media for Dummies once you are ready to jump into the other popular sites. And, you can always do a search on the internet or on YouTube to learn how to navigate any of the social media sites.